Our academic research endeavors have been funded by The U.S. Department of Commerce, the Guggenheim Foundation, The National Science Foundation, The U. S. Department of Agriculture, the American Academy of Advertising, and the American Marketing Association. Industry clients include Armstrong World Industries, Celanese, FRI Media / Universum (Stockholm), Hakuhodo Advertising (Tokyo), Johnson & Johnson, Kayser-Roth, Levi Strauss, Mjölkframjandet (Dairy Products Trade Association of Sweden), Parkway Insurance (a division of The Fireman's Fund), Prudential Securities, Simmons Market Research Bureau, The Advertising Research Corporation, and United Airlines.  

Of late, we have established many new partnerships and alliances.  Below is an updated client list: